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This is yet another critical success factor (more than just a need to join a Giveaway event!).

Many events are accepting digital products of some kind. They are usually E-Books, software, scripts, Resell Rights, Private Label Content, membership passes, reports, you name it.

In short, prepare a digital product you are ready to part with.

Tip: notice I said “your own gift” in the headline? I personally don’t advice giving away other people’s products you own the (Master) Resell Rights to. For starters, NOT all products with Resell Rights can be given away freely. Doing so, you’re probably asking for legal action being taken against you.

Secondly, you’re better off creating your own gift so you can give it away in your name and brand it in the process. You don’t want your visitors remembering other people while you’re going a great length giving them away to build your list!

Creating your own gift doesn’t have to be hard, however. You can, for example, write a 4-8 page report (easy feat, really) on a topic you know well. If you own a membership site, you can give a trial pass away or even offer a “lite” version. Pretty much the same can be done for software and scripts whereby you offer a limited time trial.

Important Tip 2: take a lot of pride and effort in creating a quality gift. This gift is going to make your first impression good or bad. So don’t take it for granted… because people will be downloading it by the masses!

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This entry was posted on Monday, May 12th, 2008 at 7:32 am and is filed under Giveaway Events, Internet Marketing, list building. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.